Brand
Brand
The seal, the colours and the type that make Tamga recognisable — and the few rules that keep them that way.
Name
The full name is Tamga Network. In running text, after the first mention, Tamga is enough.
| Tamga Network | the infrastructure, the organisation |
|---|---|
| Tamga Wallet | the wallet app |
| Sign in with Tamga | the sign-in button and flow |
| Institution Console | the tool institutions use to issue credentials |
| Tamga Docs · Tamga ARF | developer documentation · the reference framework |
NotTamgaNetworkTAMGATamga networkTamgaID
A tamga is the seal of the steppe: the mark a clan pressed on what it vouched for. Tamga Network is its digital counterpart.
Seal
The seal is a gold hexagon — the frame of a seal stamp — around a red tamga glyph. It is drawn from one source file; every icon and share image is generated from it.
- Clear space: at least a quarter of the seal’s width on every side.
- Smallest size: 16 px for the seal alone, 24 px when set with the name.
Please don’t
- rotate, stretch or skew the seal
- change its colours or add gradients, shadows or outlines
- put it on a busy photo or a ground with weak contrast
- combine it with another mark so that it reads as one logo
- redraw the glyph or set “Tamga” in another typeface next to it
Colour
Four core colours come from the seal itself; one secondary colour carries information.
Core
- HEX
- #B01E22
- RGB
- 176 30 34
The seal glyph, primary buttons, links on light grounds.
- HEX
- #C8A24C
- RGB
- 200 162 76
The seal frame, highlights, small labels. Not for body text on light grounds.
- HEX
- #17110F
- RGB
- 23 17 15
Dark ground (dark theme, app icon, share images); text colour on light grounds.
- HEX
- #F4EDE2
- RGB
- 244 237 226
Light surfaces and cards; text colour on dark grounds.
Secondary
- HEX
- #2A6F8E
- RGB
- 42 111 142
Secondary accent: information, diagrams, the “verification” side.
Tints for dark grounds
On Obsidyen, red and gold text uses a lighter tint so it stays readable (WCAG AA). The core values stay for the seal and for fills.
Type
Sora sets headings; IBM Plex Sans carries all running text; IBM Plex Mono is for code, identifiers and small labels. All three are free under the SIL Open Font License.
Trust you can verify
The wallet shows only the fields you approve.
urn:tamga:edu:DiplomaCredential:1
SIL Open Font License 1.1
Downloads
Vector and bitmap files, generated from the same source as the site.
Using the brand
Tamga’s texts are licensed CC BY 4.0. The Tamga name and the seal are not covered by that licence.
Fine without asking
- linking to Tamga with the name or the seal
- the “Sign in with Tamga” button on your site
- saying that your service accepts or verifies Tamga credentials
- articles and presentations about Tamga
Ask first
- anything that suggests Tamga endorses, certifies or partners with you
- the seal in your own product’s name, logo or app icon
- merchandise and printed material
Questions and permissions: info@tamga.network